24 Sep 2023
E-Sports, Free Fire, Infinix, Infinix Malaysia

Infinix Announces New Partnership With Popular Mobile Game Free Fire

Infinix Malaysia just announced its cooperation with Garena Free Fire, a renowned multiplayer battle royale online mobile game developed by Garena, for its forthcoming debut.

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According to data.ai (formerly known as App Annie), Free Fire was the most downloaded mobile game globally in 2021 for the third year in a row, and Infinix pledges to give an unrivalled gaming experience with its partner to boost their fans’ gaming experience.

In addition to the agreement, Infinix will introduce a new addition to its NOTE Series in May 2022.

Infinix Malaysia collabs with Garena’s Free Fire

With social distance rules and lockdown measures in place for years, mobile gaming has shown to offer a form of escapism from the uncertainties of reality, with a 75% increase in user activity subsequently, according to Weforum.

In light of this, Malaysia is now ranked third as the largest game market in Southeast Asia, and Infinix has used this as a chance to explore the gaming business with Garena Free Fire by providing accessible and cutting-edge smartphones to match consumers’ gaming demands.

As the gaming business expands faster than ever, smartphones play a vital role in this expansion and are continuously pushing brands to incorporate cutting-edge technologies in their gaming devices.

This has also resulted in a new generation of consumers who are more aware of their purchasing decisions; the emphasis is now on understanding the hardware capabilities required to unleash top performance in mobile gaming depending on their user experience.

For more information and the most recent updates on the NOTE series, visit Infinix Malaysia’s website, Facebook page, Instagram page and Official Store on Shopee.

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