According to new Kaspersky data, Malaysian children are voracious consumers of video content. As of March 1st, 2022, the YouTube app on Android leads the pack with 35.65%. WhatsApp came in second with 16.21%, followed by TikTok with 12.32%.
YouTube, WhatsApp and TikTok listed among Malaysian kids’ favourite apps, says Kaspersky

According to the data for the top three Android apps frequently used by Malaysian children, video content remains a favourite, with YT Kids, a special app for children, accounting for 6.08%.
Kaspersky examined anonymized data, such as search queries, the most popular Android applications, and website categories provided voluntarily by Kaspersky Safe Kids users, to investigate the most popular children’s interests between January and March 2022.
This information can help parents better understand their children’s interests and hobbies.

According to Kaspersky worldwide statistics, the top five most popular applications among children traditionally include YouTube, which has led the way in terms of time spent by children for several years now at 31.6%. TikTok and its recommendation algorithm come in second at 19%.
WhatsApp (18%), the popular game Roblox (7.5%), and the Chrome browser round out the top five (7.3%). Roblox’s closest competitor, Brawl Stars, lost a little popularity and now holds only 4.8% of the market. Interestingly, YouTube Kids has a 2.1% market share.
Here is some advice that Kaspersky has for parents to ensure that their children have a positive online experience:
- Learn more about your child’s interests and online habits.
- Take the time to learn more about your child’s interests and online habits. Read up on emerging trends, games, and channels to understand how they may affect your child’s online activities.
- Teach children how to block and report when they see or experience something problematic online. This helps create good online etiquette and empowers your child to feel in control.
- Use a reliable security solution when you are not around to shield your children from dangerous content and limit the amount of time they spend on their devices.

Kaspersky recently released an updated version of Kaspersky Safe Kids. This new version of the app gives parents expanded functionality for iOS as well as more options for monitoring their children’s online activity.
Parental control apps, in addition to protecting children from inappropriate online content, allow parents to learn about their children’s interests and hobbies, allowing them to build closer relationships with their children.
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