NVIDIA has finally revealed their much-anticipated follow-up to the RTX 30 Series graphics card with the unveiling of the NVIDIA GeForce RTX 4080 and RTX 4090. The new GeForce RTX 40 Series cards are faster and more powerful than the ones that came before.

The RTX 40 Series cards are powered by the NVIDIA Ada Lovelace architecture with up to 16GB of G6X memory for the RTX 4080 cards and 24 GB of G6X memory for the RTX 4090 card. The new GeForce RTX 40 Series cards also include a new 3rd generation RT Core, a 4th generation Tensor Core, a new Streaming Multiprocessor as well as support for DLSS 3 and AV1 encoder.

The RTX 4090 features 78-TFLOPS when compared to the RTX 3090 Ti’s 40-TFLOPS and is capable of 2x improved shader performance and 25% better in-game frame rates thanks to its new Shader Execution Reordering. The raytracing performance on the RTX 4090 is also said to be at 191-TFLOPS compared to 78-TFLOPS on the RTX 3090 Ti. Also, the new Tensor cores give the RTX 4090 5x throughput.

Graphically, the new RTX 4090 boasts a 4x frame rate gain since it employs an Optical Flow Accelerator and data from sequential frames to build new frames on the GPU rather than within the game. This also helps avoids any CPU bottlenecks that traditionally impact upsampling and image reconstruction methods as frame rates grow.

Below are some of the new GeForce RTX 40 Series cards offered by brands ASUS, COLORFUL and MSI.


RTX 4090

In comparison to its predecessor, the new ROG Strix GeForce RTX 4090 has a revolutionary unique vapour chamber and 30% greater surface area for heat dissipation. The Axial-tech fans have been improved as well, with a thicker design and seven blades that provide 3.8% greater airflow and 19.3% more pressure.

ASUS added a 12+4 phase system with 70-amp power stages. The GPU is powered by two power stages per phase, for a total of 24+4. The onboard digital controller provides more precision when detecting power, as well as improved power conversion and balancing for less noise and signal interference.

The ARGB tail light on the card works with Aura Sync to provide personalised illumination across users’ configurations, and two FanConnect II headers allow control of case fans using GPU temperature measurements via the new ASUS GPU Tweak III programme.

On the other hand, the TUF Gaming GeForce RTX 4090 is slightly thicker than its ROG counterpart, at 3.65 slots compared to 3.5 slots but it is shorter at 348mm. This makes it compatible with a wider range of cases.

Furthermore, the TUF card features a massive vent at the backplate’s edge, allowing even more air to flow through the fins from the larger Axial-tech fans, providing 20% more airflow than the previous generation. It also makes use of the new 16-pin PCIe 5.0 power connector, which has capacitors rated for 20K and a spread of high-current power stages arranged in a 10+4 configuration.

RTX 4080

The new ROG Strix GeForce RTX 4080 16GB uses the same die-cast metal frame, shroud, and backplate as the ROG Strix GeForce RTX 4090 and has a 3.5-slot cooler design. ASUS, like its more powerful sibling, eschewed the traditional heatpipe design in favour of a new ASUS-exclusive vapour chamber that uses milled channels to give the heatpipes more contact area. This is paired with the same Axial-tech fans that have been updated.

It has ARGB tail lights that connect to the rest of your rig via Aura Sync, as well as two FanConnect II headers for custom control of case fans via the GPU Tweak III software. A Dual BIOS switch lets users choose between maximum performance and quiet acoustics, and 0dB technology ensures that both modes are completely silent at low loads.

The TUF Gaming GeForce RTX 4080 16GB features a die-cast unibody shroud and aluminium backplate to protect the PCB underneath, as well as a 3.65-slot thick heatsink for superior cooling. It is slightly thicker than the Strix variant, but it is more than 9mm shorter, allowing it to fit into a wider range of cases.

A trio of ASUS Axial-tech Fans provide plenty of airflow for this beast, with the rightmost fan blowing air through a new vent along the backplate’s edge. Underneath, a new 3D acrylic TUF logo shines on the shroud’s edge with ARGB lighting that can be synced with the rest of one’s PC via Aura Sync. A Dual BIOS switch allows users to switch between performance and quiet modes, or to access manual tweaking via GPU Tweak III.


Vulcan Series

The new COLORFUL iGame GeForce RTX 40 Series Vulcan Series graphics cards feature the new Hurricane Scythe Blade, an improved fan blade design that produces more airflow while producing lower noise levels than the previous generation Storm Chaser fan design.

The new COLORFUL cards also include the iGame Smart LCD, a magnetic display that can be mounted horizontally or vertically. The detachable display can be used as a stand-alone customizable screen on the included display dock, which users can place on their desks. The iGame Smart LCD is linked to the computer via USB. When the graphics card is removed and placed on the dock, an included Vulcan Lightboard replaces the iGame Smart LCD.

The iGame GeForce RTX 40 Series Vulcan has two low-key RGB strips that can be customised using the iGame Center. The graphics card uses a flow-through cooling design, which is more efficient in dissipating heat while also improving airflow inside the chassis.

Neptune Series

The new iGame GeForce RTX 40 Series Neptune Series graphics cards have a slim 2-slot design and a metal cover with a matte finish; two RGB light strips run through the cover and provide ambient lighting. The RGB lighting can be completely customised using the iGame Center app.

The GeForce RTX 4090 Series Neptune graphics card comes with an all-in-one liquid cooling solution that includes a 360mm radiator. The radiator is outfitted with three 120mm PWM fans with RGB lighting, which can be controlled via the iGame Center app. In addition, the Neptune employs a full-cover copper waterblock that protects the GPU and VRAM.

NB EX Series

The GeForce RTX 40 Series NB EX model retains the previous generation’s design, a triple-fan cooler with a striking Black and Red colour scheme. The cooler employs three 98mm fans, each with an upgraded thicker fan blade design.



MSI’s SUPRIM cards are cooled with TRI FROZR 3S, and heat from critical board components is effectively dissipated with TORX FAN 5.0, up to 10 Core Pipes, Airflow Control fins with new Wave-curved 3.0 edges, and air antegrade fins. The vapour chamber is at the heart of the RTX 4090 and RTX 4080 16G-based models, while the RTX 4080 12G-based model has a massive nickel-plated copper baseplate.

RGB Mystic Light features millions of colours and a variety of dynamic lighting options that can be customised. Users can choose between low noise and increased performance with Dual BIOS. All SUPRIM RTX 4090 models occupy 3.75 slots, while the RTX 4080 16GB and 12GB models occupy 3.75 and 3.5 slots, respectively.


Aside from the air-cooled versions of the SUPRIM series, this generation will also include a SUPRIM LIQUID version. This series, which is only available on the GeForce RTX 4090, employs a closed-loop liquid cooling system that keeps temperatures even lower to enable new levels of performance.

The 240 mm radiator is cooled by two MSI Silent Gale P12 120 mm fans, which are designed to provide massive air pressure while producing very little noise. A single TORX 5.0 fan mounted on top of a dedicated heatsink provides ample cooling for the power delivery components.


The new GAMING TRIO series includes a new TORX Fan 5.0 design with pairs of three fan blades connected by an outer link to form a rim that focuses airflow into the updated Tri Frozr 3 cooling system. The RTX 4090 and 4080-based models used a nickel-plated copper baseplate as the heatsink’s core.

The new GAMING TRIO series includes a Dual BIOS for easy switching between Silent mode and Gaming mode for increased performance. A brushed-metal backplate with a flow-through design reinforces the graphics card while also providing passive cooling via thermal pads.

Mystic Light adorns the graphics card’s exterior, illuminating colour in sync with the rest of the PC via Mystic Light Sync and Ambient Link. The new GAMING TRIO RTX 4090-based model takes up 3.75 slots, while the RTX 4080-based model takes up 3.25 and 3 slots, respectively.


The popular VENTUS series is back, with three award-winning TORX 4.0 fans. This graphics card is suitable for any build thanks to its robust cooling system, reinforcing brushed aluminium backplate, and well-rounded aesthetic. The two remaining VENTUS 3X models based on the RTX 4080 are even slimmer, with 3 and 2.5 slots respectively.

Price and availability

As per the NVIDIA website, the new GeForce RTX 40 Series cards are set to release this November and are priced as below:

  • NVIDIA GeForce RTX 4090 – Priced from RM8,400
  • NVIDIA GeForce RTX 4080 16GB – Priced from RM6,300
  • NVIDIA GeForce RTX 4080 16GB – Priced from RM4,730

As for the GeForce RTX 40 Series cards from ASUS, COLORFUL and MSI, the release dates and retail prices have yet to be revealed at the time of writing. Do stay tuned to us at The Adventures of Vesper for more updates on that.